The Christmas Cart
6 CREATIVE CHRISTMAS THEMES
When Christmas decorators search for new ideas, The Christmas Cart wants to be there. It's classic content marketing: a brand providing free ideas / inspiration to viewers, some of whom will become paying customers.
To delight viewers, the Christmas Cart developed six Christmas themes as diverse as "Coastal" and "Nordic", and LCB was there with (several) cameras rolling as the team tirelessly decorated and re-decorated the same space six times in two days.
The result was six in-depth videos (plus six timelapse videos, plus one YouTube commercial, below) that offered genuine insights and laughs to the Christmas Cart audience.